Optimized Sales Efficiency with Custom Manufacturing Workflow Automation
WheelsNow partnered with NineTwoThree to transform their sales process and optimize order management with a custom manufacturing workflow automation solution. By integrating their legacy ERP system with a tailored web application, NineTwoThree streamlined data retrieval and reduced order processing time, allowing the sales team to close deals more efficiently.
1
Concept
WheelsNow initially approached NineTwoThree to create a sales tool for their team to process wheel orders faster. Through an in-depth workshop, NineTwoThree identified that the core challenge was rooted in an outdated ERP system and siloed manual workflows. The team proposed a hybrid solution: an intranet-based web app that seamlessly integrated with the ERP system to provide quick access to inventory and order data while enhancing the sales process.
2
Challenge
WheelsNow’s primary issue was the inefficiency of their sales order workflow, caused by an antiquated ERP system and reliance on manual processes like spreadsheets and fragmented communication tools. These bottlenecks resulted in delayed order processing, missed sales opportunities, and an inconsistent customer experience.
3
Solution
NineTwoThree implemented a custom solution in three steps:
Workshop and Problem Analysis: Conducted an on-site workshop to map the entire sales and order fulfillment workflow, identifying bottlenecks and prioritizing solutions with technical feasibility and business impact.
Custom Web App Development: Designed and built a lightweight web app deployed on WheelsNow's intranet. The app interfaced with their ERP system and allowed salespeople to search inventory, generate orders, and capture sales notes in real-time.
ERP Integration and Automation: Integrated the web app with the legacy ERP system via FTP to retrieve and display data dynamically, reducing dependency on Excel sheets and manual tracking.
4
Impact
The implemented solution demonstrated measurable improvements, including:
Enhanced Sales Team Efficiency
The sales team reduced the time spent retrieving data and generating orders from days to minutes, enabling more calls and faster closures.
Streamlined Data Retrieval
Automated searches through the ERP system eliminated reliance on manual Excel workflows, ensuring all salespeople had accurate and real-time information.
Improved Customer Experience
Faster response times and consistent follow-ups improved customer satisfaction and loyalty..
Scalable Solution
The custom app acted as a foundation for future integrations, including potential AI-driven enhancements for predictive analytics and sales insights.
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